Embracing Menopause: The Journey of SinReglas
Menopause is often seen as a silent milestone, but its impact on women’s health is profound and long-lasting. More than just the end of reproductive years, menopause influences everything from heart health and bone strength to mental wellbeing and productivity. Yet, for many, it remains a misunderstood and stigmatized topic.
Discover SinReglas, a start-up which is changing the narrative. Menopause is not anymore something to endure in silence — it's an opportunity to take control, make informed choices, and thrive.
Understanding Menopause: A Personal Mission
Menopause marks a significant phase in a woman's life, affecting her health for a substantial portion of her years. During this period, the risk of various health issues — such as cardiovascular diseases, diabetes, osteoporosis, anxiety, and depression — escalates, impacting overall wellbeing, sexuality, and productivity. Despite its importance, menopause often remains a taboo topic, shrouded in stigma and lacking the attention it deserves.
This lack of understanding and support inspired the creation of SinReglas. As Gabriela Rojas, Founder & CEO, reflects, "We do not want the next generation of women to experience menopause in isolation, without the comprehensive care and knowledge they need." SinReglas aims to empower women to embrace this natural stage of life, fostering healthier, more purposeful living.
A Comprehensive Approach to Menopausal Health
SinReglas employs a unique B2B2C and B2C business model to address the gaps in menopausal health care. The organization partners with companies to offer services directly to employees, including diagnosis, awareness workshops, and benefits such as meno-coaching and access to a virtual clinic. This approach not only supports women in their workplaces but also facilitates the integration of employees into SinReglas' virtual platform for holistic care.
The services provided include the menotest diagnostics tool, meno-coaching, and a woman-centric virtual clinic that prioritizes gender-specific health care. With the help of technology, like artificial intelligence and telemedicine, SinReglas is poised for scalable growth, continually expanding its user base.
Navigating Industry Challenges
As the first Femtech company in Mexico focused on menopause, SinReglas faces unique challenges in a nascent industry. The current market includes only a few competitors, primarily concentrated on fertility and reproductive health. While other Latin American countries are beginning to explore menopause care, SinReglas holds a pioneering position that offers a first-mover advantage.
One significant challenge is monetization. SinReglas is actively exploring various revenue streams while learning to better meet women's needs during menopause. As the Gabriela Rojas notes, "There are many lessons to be learned every day in how to effectively support women at this stage of their lives."
Achievements and Advocacy
SinReglas has made remarkable strides in promoting awareness and dignity for women experiencing menopause in Mexico. Key achievements include:
- Conducting the first study on menopause in Mexico, surveying 3,000 people to gauge public perception and impact.
- Co-organizing a bicameral conference titled “Menopause as a Public Policy Challenge” to analyze the implications of menopause on women's health and work life.
- Initiating a reform of the Federal Labor Law in Mexico City to support women during menopause.
- Launching a web app that provides easy access to diagnostic tools, science-based knowledge, meno-coaching, and virtual clinics with experts in relevant fields.
- Building a community of women users on the platform and partnering with various organizations to reach over 8,000 individuals.
Recognition for their work includes the Bayer Foundation Women Empowerment Award, a spot on the Top Health Tech list by Health Heroes Latin America, and a nomination for the Dalia Empower Women Entrepreneur Award.
In conversation with the Founder Gabriela Rojas
Advice for aspiring innovators
Femtech gives you the amazing opportunity to generate impact and improve women´s health. Be brave, be audacious and change the world.
There will be many challenges, starting with the invisibility of the conditions that affect only or predominantly women and the perception that being a woman founder working on women´s health issues, this should be done for free. But together, we can do it.
The role of Tech4Eva
“Tech4Eva’s program has been an incredible opportunity to learn and to give visibility to SinReglas, our mission and our work. We are deeply grateful for Simone Theiss and the whole Tech4Eva team.”
More info: https://sin-reglas.mx